noble denim — branding, web design, print collateral
i refreshed noble denim's branding in 2016 to accommodate the company's new, more simplified direction. upon completion, i redesigned the website, social media, and emails to accommodate the new branding. all guidelines are spelled out and demonstrated in a comprehensive design manual. with much of the noble packaging and collateral, matte silver text shines and fades depending on the light, mimicking the subtle changes in color and texture in a handmade garment.