graphic design & art direction
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noble denim

noble denim — branding, web design, print collateral

i refreshed noble denim's branding in 2016 to accommodate the company's new, more simplified direction. upon completion, i redesigned the website, social media, and emails to accommodate the new branding. all guidelines are spelled out and demonstrated in a comprehensive design manual. with much of the noble packaging and collateral, matte silver text shines and fades depending on the light, mimicking the subtle changes in color and texture in a handmade garment.

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